Who were the distributions? How well known is/was the company? what is their track record as distributors? ( The boat that rocked )

The films main distributor was Universal Studios who have a very big reputation in the film industry and are usually involved in the top films in hollywood. The films distribution track record are very good these include films like E.T etc. The target audience of the film would be for people in their 40's because the film was set in the sixties. The film marketing strategy was the same as any others trailers and posters were used. There was a premiere for the film and it was held at leicster square. The use of youtube and the internet is probably the best way nowadays to advertise a film and get loads of publicity for it because we live in a society now where its getting more and more computer technology based. Also you can get sites that are just strictly dedicated to a certain film which gives the film more publicity.